Wednesday, 28 May 2014

Ash Ketchum: Hero For A Genration Come And Gone


During the 1990’s Pokemon was at the peak of its global influential domination with thousands of children across the globe all captured by the amazing metropolistic universe of Pokemon. At the center of all this is Nintendo’s poster boy for the franchise Ash Ketchum. Embarking on a quest to be the best Pokemon trainer ever at the age of ten, Ash becomes an inspiration for a generation dreaming of their own adventures in a magical land with magical creatures. The Japanese franchise focused around a more teen like character, Red, who had displayed more power hungry egotistical characteristics. Ash as a character created for the Television series, planned to be globally marketed, focused on more respectable characteristics such as friendship, teamwork and respect for the animals, which habited his kingdom. The highly relatable ten-year-old hero offers a form of escapism to all children allowing themselves to experience danger and excitement through his own adventures. However for more mature fans of the franchise Ash is not so much escapism into adventure but as a nostalgic life that they once had in their childhood. His ever-lasting youth and clear black and white view of the world represents a simpler time in life with good always good and evil always evil. For those who grew up through the golden era of Pokemon, he is a part of a fans childhood still being grasped onto in mans never-ending attempt at self-preservation.

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